Introduction
Executive Search & Rescue Placement Firm – Executive is a firm that specializes primarily in the search for emerging companies. They also focus on high technology companies. Executive will be servicing the active and growing metropolitan Portland market. The Executive Search & Rescue Placement Firm is a market leader thanks to its well-connected network and sophisticated predictive screening system.
To achieve the desired growth and profitability of the company, management goals are to have at least four of the top 10 fastest growing Oregon companies utilizing Executive’s services, and to increase the number of clients served by 20% through superior service.
The Company
Executive, an Oregon registered corporation, was founded by and is currently owned by Mr. Dan Bloodhound. Bloodhound has over ten-years of experience in the new company and high technology market. His excellent connections will allow him to leverage his contacts into future clients. Executive plans for a wide range executive positions, including programmers as well as project managers. CFO’s and CEO’s will receive compensation on placement. This arrangement allows them work for multiple clients at the same.
The staff will consist of Mr. Bloodhound working full time. Executive will hire a full-time secretary/receptionist in month two, a part-time generalist in month three, and a full-time account executive in month four. From month four until the foreseeable future, the organization will be able to survive with a four person headcount.
The Market
The Executive Search & Rescue Placement Firm intends to target the Portland metro area’s emerging market. Portland will be targeted because 1) it is where Mr. Bloodhound’s network is located 2) Portland is a prime place for emerging companies, it is part of the silicon forest and has the most VC money on the West coast behind Seattle and the Bay area.
Executives are focusing on emerging companies because emerging companies have more need for executives than smaller growth-oriented firms. Leaders are more sought after as companies grow.
Executive will target both high-tech and non-high technology firms in the emerging market. The largest number of emerging companies is made up by high tech firms, which can account for as much 80% of the market. Executive can provide value-added service for emerging companies even though they are most likely high-tech.
Marketing strategy for Executive Search & Rescue Placement Firm will be based on networking and advertising. Advertising will be done at the various local publications that cater to emerging companies. The most prominent is the Business Journal of Portland which Executive will often have a presence in.
1.1 Objectives
These are the objectives for the first three-years:
- To create a service-based company whose primary goal is to exceed customers’ expectations.
- At least four of the top ten fastest-growing Oregon companies, as identified by the Business Journal of Portland, are using Executives.
- Superior service can increase client numbers by 20%
- Profitability within the first year.
1.2 Mission
Executive Search & Rescue Placement Firm is a service firm that helps emerging companies to find and retain outstanding executives. We exist to attract and maintain customers. Everything else will follow this principle. Our services will exceed the expectations of our customers.
