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Jennifer Raney Herriage

Your Rockwall REALTOR®

Event Planning Business Plan

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Event Planning Business Plan


Opportunity

Problem

Companies must make sure that employees have access the best training and tools. They host retreats to enable colleagues to come together and work well together. This reduces turnover. Happy coworkers mean happy customers

Solution

Corporate Retreat Professionals (CRP), an event planning company that specializes in corporate clients, is called Corporate Retreat Professionals. CRP will offer two types of services, retreat training services as well as product launch event planning. The retreat training services will be either leadership development training or teaming skills training. CRP can help with both the planning and hosting of these types of retreats by partnering with one of its strategic business partners.

Market

Event planning is a profitable business. Large companies might have to reduce their staffing because of the economic downturn. This is true even for those companies with short-sightedness. While they may reduce their workforce in times of economic downturn, benchmark companies do not cut training funds. They know that investing in human capital is always a wise investment. CRP plans to make good on this. CRP will also be able to profit from product launches even during economic downturns. CRP will profit from the increasing demand for hosting and corporate event planning services.

Competition

In the past the purchasing patterns of large corporations were dictated by the availability of an in-house solution. This is changing as outsourcing is offering efficiency gains and a better way to do business.

Why Us

Corporate Retreat Professionals can provide the best event planning services for companies. We exist to attract and maintain customers. All else will fall in line if we live by this maxim. Our services will meet or exceed customer expectations.

Expectations

Financial Highlights Year-by-Year

Finance Required

We will be receiving $50,000 from the founder/owner of the company.


Global Event Planning Business Plan

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Global Event Planning Business Plan


GlobeSpan Meeting Planners, Inc., a company dedicated to the representation of meeting organizers from all industries, will be established. The founders have over 17 years experience in the hospitality industry working with both domestic and international meeting planners. GlobeSpan will allow founders to leverage their expertise in meeting planners while working with hotels, resorts, and other locations around the globe.

GlobeSpan Meeting Planners will be partnering with HelmsBriscoe – the industry’s largest and most respected meeting and conference resource company – thereby putting a full service operational division at GlobeSpan&#8217’s disposal.

1.1 Mission

GlobeSpan Meeting Planners is committed to being the most productive member in the HelmsBriscoe alliance of meeting planners by providing top-quality service to our clients. GlobeSpan provides a complete service, which includes site search, rate negotiation, and event management. GlobeSpan will be compensated by the hotels/resorts, and by the complete event planning/airline/cruise assistance offered by HelmsBriscoe’s Resource One at the rate of six percent of gross revenues generated, paid in commission. GlobeSpan offers a valuable and easy alternative to its clients as well as a flexible working environment with fair compensation for its founders.

Success: 1.2 Keys

There are four key elements we will accomplish to succeed:

  1. Consistent and diligent client prospecting.

  2. Provide timely, reliable, money-saving site searches representing only the hotels/resorts which best reflect the clients’ needs.

  3. Maximizing revenue potential by offering all commission-based services provided by HelmsBriscoe’s Resource One, turning a program which would have been commission on hotel rooms only revenue into commission on complete program revenue (air, production/audiovisual, program planning).

  4. Utilize the combined expertise of the owners to add value to the client.

1.3 Objectives

  1. Book a gross sales revenue of $30,000 by December 31st, Year 1.

  2. To book a total gross sales commission of $120,000 before December 31, Year 2.

  3. To book a $284,000 gross sales commission by December 31, Year 3

  4. To repay $50,000 of small business loans by July 1, Year 4.


Personal Event Planning Business Plan

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Personal Event Planning Business Plan


Opportunity

Problem

Because of the fast pace of life, there is little time to plan parties, events, or social gatherings. With the increasing number of people and incomes, the demand for this service is only going to increase.

Solution

Occasionsis open to all. They offer their expertise and products for helping customers plan events. Party packs (complete sets for an event) make hosting parties easy, down to the beverages. The event planning software brings interactive event planning as close as their personal computer. Occasions strives to be the best resource for any event through these and other inexpensive products and services.

Market

The market for event planning breaks down into wide, very diverse segments. Our services are demanded by individuals and companies alike. We break down the market segments into private and public organisations, as well as age groups, in order to give the most detailed information.

Concurrence

Occasions stands out in a competitive market. We compete against hotels with conference rooms, conference centers and other event planners. There is little to no comparison between the benefits and drawbacks offered by each competitor and our services.

Why Us?

Occasions has a primary purpose to be a service-oriented business. However, we also offer products which can help customers plan their event. Our customers benefit from our experience and connections to plan the perfect party for them at the right price.

Expectations

Forecast

For information, tax rates are listed. We carry no loan burden that would be effected by these rates. Occasions are hit the hardest, but not as hard as other service companies. The 24% tax rate is almost one-quarter of total sales. These numbers will continue to be a reference point rather than an influence as Occasions grows.

Financial Highlights by Year

Financing Needed

The owners will contribute $25,000 toward startup costs and salaries in order to make this part-time supportive business a full-time one.


DISCLOSURES

Texas Real Estate Commission Information About Brokerage Service

Texas Real Estate Commission Consumer Notice

About Jennifer

Unlike many who get into the field, real estate has been the only career for Jennifer Raney Herriage, who has excelled in serving clients for over 20 years.  Having grown up in a real estate family, Jennifer was first inspired by her mother, a broker … Read more...