Wheelie Deals distributes wholesale to the retail bicycle industry. Wheelie Deals will be able to create a niche in this market by offering closeouts, models from the past year, and second-hand products. Currently, most of the large wholesalers will occasionally have a closeout to offer, however, the availability of special deals is spotty. Wheelie Deals is quickly going to be the best source for retail shops looking for higher margins.
Wheelie Deals was founded by Dan Psycle MBA. He is a veteran of cycling industry. Dan has taken the model of a well-established wholesale distributor business model and created Wheelie Deals. This will allow him to quickly increase market share. Profitability will be reached by month eight with comfortable profits by year three.
1.1 Objectives
The following objectives are set for the initial three years of operation
- To create a company whose goal is to exceed customer’s expectations.
- To increase customer service by 20% each year.
- It is essential to have a viable start-up company that can survive without external funding.
1.2 Mission
Wheelie Deals’ mission is to create the largest selection of closeout bicycle parts. We are here to retain and attract customers. All else will fall in line if we live by this maxim. We will exceed your expectations with our services.
1.3 Keys to Success
The key to success is unbeatable selection and outstanding customer service.
