RA Concepts plans to succeed in securing financing for start-up operations as a Southern California golf club manufacturer.
RA Concepts is ready to meet the demands of the golf industry for new technology. Initial product offerings will include the original D’8221 style featherweight stickter. Three additional models will be added in the next year.
The light weight, numerous color options and custom options of the “’D”′ style are expected to make it very popular among women golfers. We can satisfy avid golfers who want to improve their game with our technology and accuracy.
Our technology makes it possible to do things traditional manufacturers cannot. We can make a custom club for any customer, and ship that club within three working days. The traditional manufacturing process is outdated and cannot make custom clubs.
All clubs must comply with USGA regulations. The USGA has received the ‘#8220′ D”’ design for technical approval.
We will market our clubs both to end-users and to the retail golfing supply shops where they will be sold. By offering additional benefits for female customers, we are targeting high-end and prestige golf retailers as well as pro shops. This allows us to show our club in a thousand of shops and stores across America. This network will allow for a rapid entry into the golf market.
RA Concepts is committed in delivering the customer satisfaction they expect. While adhering to USGA regulations, we will produce clubs with better accuracy, lighter weight, and more style than those currently produced by traditional methods.
Technology will be used only to improve our products. We will not consider any changes that don’t improve the performance or appearance the club. But, our mission is not to make golf clubs more attractive to retailers or manufacturers. High-tech innovations in materials, design and manufacturing are the future of golf manufacturing.
1.2 Keys to Success
RA Concepts’#8217′ keys to success will include:
- The product line has high quality.
- Maintaining and growing its referral networks to generate new and repeat sales.
- Significant investments in research and development and engineering with the aim of focusing on new technology.
- Buy 1% of US sales and 1/2 % global putter market.
- Expand product range to include all types of golf clubs
- Increase net profit to a healthy percentage of sales by year 2.