The Center for Technology and Investment (“CTI”) is a company dedicated towards bringing technology investment to small rural businesses. It was established on the basis of the evidence that many rural small business owners are in desperate need of technical consulting and experience. However they do not have the financial resources to hire large multinational corporations to do the work.
Through innovative funding sources, including grants and charitable contributions made by the owner’s company and by individuals who are interested in helping rural Oregon develop economically, CTI will become an innovative new force in rural Oregon.
CTI’s management team includes Bill Franklin. Bill Franklin, who has worked in Silicon Valley for more than 35 years, is an Electrical Engineer and the founder of Stanford Research Institute. Franklin is a world-renowned expert in technological advancement. He has been the owner of several businesses throughout his life, including two that were sold for profit.
CTI’’s services can be found in many places outside of Oregon. It is possible that the business will expand further into rural West if it grows. There are over 45,000 rural “mom and pop” businesses operating in the Western United States, and of these, a high percentage have little or no experience with high technology and know very little about seeking alternative funding sources.
This investment business plan serves two purposes: to formalize the business strategy and to show that CTI is a worthwhile investment for a $10,000 line of credit from X bank. This open line of credit is designed to begin with a loan of $10,000, and to help manage cash flow after the first month CTI is a going concern.
1.1 Objectives
The Center for Technology and Investment will serve the needs of approximately 500 clients by Month 4 of Year 1. At least 50% of these clients will have purchased products or services from the Center for Technology and Investment by Month 4.
These are the financial goals.
- You will receive a 25% contribution margin within the first year on books, software and other products.
- Keep the revenue cost for services below 20%
- 350% increase in net revenue between Month 1 and Month 12.
- A 30% net revenue margin in Year 1 and 35% for Year 2
1.2 Mission
The Center for Technology and Investment is an organization that helps rural small business owners to use technology more effectively. It was founded on the belief that many small-business owners in rural areas don’t have the connections or resources to effectively use technology. Our goal is to close that gap by training and educating small business owners on how to leverage technology and make the most of the resources available to them.
When all of its clients reach growth rates exceeding 20%, the organization will have fulfilled their mission.
1.3 Keys To Success
Here are a few important keys to success:
- Focus on the target market: Drill down into several layers of demographics.
- High detail planning and execution: Quarterly seminars must be thoroughly researched, costs accurately understood, and content kept both fresh and consistent.
- Retainer consulting should be affordable to rural business owners and must not exceed a small portion of any SBA funding. CTI should not be seen as a broker of SBA funding, or other funding. Instead, it must serve as a consultant with the expertise to help clients obtain high-level funding in technology.
- Financials must be kept above the highest standards due to nonprofit status in a largely for-profit industry.
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