Jerseys R Us (Jerseys) is a Massachusetts-based collectible sports jersey store. Jerseys focuses on offering famous player baseball, football and cycling jerseys. Phil Garment has purchased Jerseys. Jerseys should be in profitability by year one. Future years will see modest profits.
The sports collectible market is huge, particularly for sport jerseys. The ages of collectors ranges from young kids to grown adults. The popularity of eBay has made sport collectible trading more popular, with a more open market. Jerseys have divided the market into two segments, children and adult. The children are more interested in football and baseball jerseys, while the adults are more interested in all three.
Jerseys R Us recognizes three key keys to success. A comprehensive inventory is the first. This will draw people into the store to check out what’s on sale. Listening to customers is another key. Jerseys need to listen to customers in order for them to surpass their expectations. Adhering to strict financial controls is the last step to success.
Jerseys‘s unique inventory advantage will be leveraged for rapid growth of sales. It is advantageous for two reasons. First, it is very comprehensive, much more so than its competitors. It will increase the likelihood that a customer will return to Jerseys every time there is a new product.
Phil Garment, the owner and director of Jerseys R Us, is the founder. Phil is a lifelong sports fanatic. His passion for sports is evident from just speaking to him. Phil received his undergraduate degree and went on to work at a top sports marketing company where he built an amazing network of contacts. These contacts were crucial in helping him get rare jerseys. Phil also learned great project management skills. Phil earned an MBA as a way to build on his experience in the workplace.
1.1 Mission
Jerseys R Us’′ mission it to be the leading jersey-collectible shop. We will achieve this by providing a wide range of jerseys at fair prices and customer satisfaction.
Success Keys 1.2
- A complete, valuable inventory.
- Listening to customer feedback.
- Maintain strict financial control.
1.3 Objectives
- To be the leading sports jersey and collectible shop in Mapleton.
- Encourage customers to frequent your shop by ensuring that there is constant inventory turnover
- You will be known for your exceptional customer service.
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