DIY Wash N’’ Fix is a revolutionary concept in autocare. Do-It Yourself is growing in popularity in America. This can be seen in the growth in DIY housing providers. There is still a gap in DIY auto repair. At the moment, most firms only offer tools and parts, but no place to do the actual work. Our business concept is to offer a professional environment for you to paint, wash or repair your vehicle. DIY Wash N’® Fix is a timely concept, as consumers may be forced to reevaluate their spending habits due to the economic slowdown in the United States. Our facility is likely to attract people who have the skills and desire to learn about auto repair. Additionally, sales of after-market auto parts have been increasing, which demonstrates Americans’ abilities and willingness to fix their own cars. Car wash businesses are attractive because they generate steady profits with minimal investment. The car wash and auto repair industry offer excellent opportunities for acquisitions, as many of these businesses have been purchased by baby-boomers who want to retire.
DIY Wash N’8217; Fix focuses on a market of people who are interested in working on their cars but do not have the necessary space or the equipment. This is a growing market in urban areas, because many people live in apartment complexes that restrict on-site auto repair. Our target market includes approximately 90% men between the ages of 18 and 55, who make between $20,000 to $40,000 a year. Based on these desired demographics, we have chosen to locate our facility in Texas, Florida or California.
DIY Wash N’ Fix is a new and exciting concept, and we have estimated it will be a profitable endeavor. The fact that we are the first in this business gives us a first-mover advantage over any competitors that may follow.
Success Keys 1.1
These are the main success factors in this sector:
- The quality of the service
- Good business practices.
- Skilled workforce
- Marketing efforts/information provided to customers.
- High-tech equipment.
- Awareness of environmental problems
The above trends provide some reasons for our business to be successful. We are seeing the American economy slow down and possible rising costs for our rivals (technology, labor environment, etc.). will facilitate the growth of the DIY business. Additionally, people may distrust certain repair shops due to their bad reputation. Finally, repair is a profitable investment in terms profit projections.
But, there are two main threats. First, the increased sophistication of vehicle electronics could make it more difficult to repair your car yourself. The second is that many states have laws that require periodic safety and emission inspections. People will need to go to traditional garages, even if we are regular customers.
Car Wash Competitors:
- Single-activity car washes: they are typically private-owned businesses that offer car wash service only.
- Multiple-activity car washes: they are chains that offer many services; for instance, AAA, a California based car-care facility, has recently announced the opening of a full-service car wash, in addition to its repair services, shops, free Internet access and children’s play area.
Multiple-activity car washes tend to be less common in terms of the total number of available. They are nevertheless more like our business process, and they are therefore considered to be the primary threat.
1.2 Objectives
It is important that we talk about the inherent risks in our business model. We have assumed that some people are able to fix basic maintenance on their cars, but lack the proper tools and workspace. This is our central assumption. Appropriate pricing is an important factor in our success. This allows us to attract and maintain this customer segment. A risk in our business is that an unexpected expense may arise that we have not managed to account for.
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